Month: March 2016

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How To Become A Successful Internet Marketing Consultant


If you are knowledgeable about e-business in general and the way the online market place works, then you may want to consider a career as an internet marketing consultant. Even if you are relatively new to the online world, but have a marketing background to call on, you can actually still become an internet marketing consultant. All it needs is just a little bit of work. But that’s true for any career. But to be a consultant you need to make sure your knowledge is varied and is solid.

In order to turn yourself into an internet marketing consultant and be able to market yourself, you need to first take stock of your internet marketing skills and knowledge. Figure out where your strengths are and what you need to improve. From that information, put together a plan that will allow you to educate yourself and improve your weak areas. If you find that you are weak in some area, begin to work on those area and brush up on them. Once you develop your skills and feel confident, you will be ready to embark on your internet marketing consultant career.

You must be prepared fully, because as an internet marketing consultant you will be called upon to help a number of varying clients. Your clients will vary from being completely “green” to seasoned veterans of their fields. You will have some that know almost nothing about business or the internet and are looking to you for everything. You will have to take them under your wing, so to speak. On the other hand, you may have clients who are essentially marketing gurus, but have no idea how to market on the internet. As an internet marketing consultant, it is your job to help all levels of client. So be prepared.

Perhaps you feel that your strengths are heavy towards just one area of expertise. You may then want to consider working as internet marketing consultant within a that niche. You can specialize in fields like search engine optimization, email marketing, ezines, or even newsletters. Identify the niche you are strong in and make sure you are up to date on it. There are a number of areas where you can work in internet marketing if you do choose to go the way of niche expertise. To identify which niches are “hot” simply type in a typical question into your favorite search engine and see what comes up.

Becoming an internet marketing consultant can be rewarding work. If you enjoy business, marketing, and the internet it may be a career direction you may want to take. All you need to do is take stock of your knowledge and skill, educate yourself, and be ready help all levels of customers. If you think you are more suited to one aspect, then you can always go the way of the niche consulting role. How you choose to function in your internet marketing consultant role is really up to you.

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The Most Dramatic View of DC at Night
marketing consultant
Image by WilliamMarlow
Will Marlow is a digital advertising and marketing consultant who holds multiple certifications from Google, Inc.

Visit the website for Will Marlow, LLC or follow Will on Twitter here

Or email him.

You can see this view of DC from the lawn of the Netherlands Carillon in Arlington, Virginia.

Feel free to use this photo however you like — I only ask that you give me credit by linking back to the following website: — or: <a Thank you!

I took this photo with my Nikon D7000 — which is my favorite camera. Here is a link to a good deal on one through my Amazon store.

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The Job Of An Online Marketing Consultant


If convenience is what you’re looking for in a venture, then doing it online is the absolute way. Transactions over it can be as easy as one, two, three; but, not without a price. Since starting an online business has become quite simple, many people have gotten into it too. As a result, competition rose and entrepreneurs started having a hard time thriving. In order to do well in the playing field, a business typically opts to hire an online marketing consultant. In this article, let’s talk more of what this person does.

Mainly, the job of an internet marketing consultant is to come up with strategies on how to establish the presence of your website on the internet. This is crucial because unless people learn of you and your business, you can never market your product or service. Luckily, there are numerous ways to go about this. Some of the most common methods which an online consultant resorts to are search engine optimisation (SEO), social networking, and email marketing.

Search engine optimization is about working on the site to make sure that it will rank high in the search engine results pages (SERP). Once someone types related words to the website, it should be easily seen by the user. For example, if the website is about “SEO Services”, a smart marketing consultant should be able to figure out how to make the site land on top of the SERP so that the person can end up checking it. The process sounds easy, but in truth, it isn’t. For one, there’s no single formula to do this. It will take several, consistent steps to get the job done such as optimizing the content, building links, and the likes.

On the other hand, social networking is a tool which an online marketer can use to introduce a business to a social group or community. While it may start with a small number of followers, it has the potential to grow extensively especially if your consultant can run a catchy campaign. With a click of the mouse, your business can surely go places– far beyond where you can imagine.

The work is done by the online marketing consultant exhausting all possibilities to utilize social media platforms such as Twitter and Facebook to introduce a certain business to the world. The challenge here is to always come up with unique and appealing teasers so that readers will check out the offers willingly.

Now, the third strategy, email marketing, is one of the most prominent strategies that a marketing consultant performs. It’s simple, effective, and can be done anywhere, anytime. All you need is a concise, enticing content and a list of potential clients whose email addresses you have legitimately acquired. This part is important to ensure that the audience you’re trying to reach are those who have genuine interest in your offers.

These are some of the most widely used methods that an online marketing consultant typically works on. The list doesn’t stop here, of course, but these are surely three of the best. Even with them alone, an experienced internet marketing consultant can already start the ball of the business rolling.

Learn How To Do Small Business Internet Marketing The Right Way. Simply Click Here To Find Out How.

View from Iwo Jima [EXPLORE]
marketing consultant
Image by WilliamMarlow
Will Marlow is a digital advertising and marketing consultant who holds multiple certifications from Google, Inc.

Visit the website for Will Marlow, LLC or follow Will on Twitter here

Or email him.

I took this with a tripod around 11pm.

I used my Nikon D40, and it was a 2 1/2 second exposure at ISO 200 at f/16

If you want to see the U.S. Marine Corps Memorial for yourself, the address is: 1400 North Meade Street Arlington, VA 22209, and it’s open 24 hours a day supposedly.

This was EXPLORED on 5/14.

Explore position: 402.

The US Capitol is about 3 1/2 to 4 miles away in this picture.

This photo was published in the Washingtonian.

Importance of Marketing Consultant


The importance of marketing consultant is growing every day. Whether you intend to start a business or it is already quite established, you will require it at every stage. You will also need marketing consultant for providing stability to your business. Remember, business stability is crucial for growth and success in the long run. On the other hand, marketing consultant will help you to get out of the complex business problems pretty easily. In this context, it is important to mention that almost all marketing consultant Sydney firms have proved quite expert in the matter of problem identification, and in the business of offering necessary solutions at the same time.

Marketing consultant Sydney is for all types of businesses – large scale to small scale. With its proper implementation you will be in a better position to create and set organizational goals. So, it can be said without any doubt that the job of a marketing consultant is a pretty specialized one. It starts with various complex process analysis and problem identification. And then goes about explaining how to best utilize the organizational resources. This way the science of marketing consultation prevents resource wastage, and enhances productivity levels at the same time. Now, the marketing consultants can either work independently, or they can even prefer to work on behalf of reputed firms dealing with marketing consultant. Whatever their choice may be, they are usually experts when it comes to handling issues related to project marketing, HR marketing, change marketing, and even sales marketing.

These days, there is a great demand of marketing consulting firms sydney who have the necessary experience to deal with the complications of change marketing. In this context, it goes without saying that almost all the marketing firms have ample experience and knowledge to deal with any type of change marketing complications. The need for change marketing occurs when businesses feel that it is about time to revamp the structure for the purpose of maintaining their identity. Now, a lot of problems may arise in order to accommodate such changes. For instance, the main problem can arise as a result of the work schedule alteration. However, with proper marketing consultant such problems can be handled in an effective manner without much difficulty. And the company can be taken forward at its desired pace, keeping in mind the long term point of view.

Now, the task of finding a good marketing consultant Sydney or a management consulting firm is not an easy one. It’s important for you to conduct several rounds of interviews in order to feel absolutely safe and secure. Please do make all efforts to select the best possible candidate or firm. After all, it’s your business, and any little mistake on your part can go on to interfere with the growth plans in the long run. Also, make sure that the consultant or firm in question has no problem when it comes to disclosing the details of their previous projects. In this matter, the marketing firms are usually very professional. So, they disclose all that is necessary for the final outcome of your business project.

Article Source :

David Hall is the blogger of business wealth builders also a writer. He writes article subject of “marketing consultant Sydney”. If you have any query or follow on Facebook.

Memorial Bridge at night [EXPLORE]
marketing consultant
Image by WilliamMarlow
DCist used this picture in one of its stories recently.

Will Marlow is a digital advertising and marketing consultant who holds multiple certifications from Google, Inc.

Visit the website for Will Marlow, LLC or follow Will on Twitter here

Or email him.

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