Evolving from Brand Monitoring into Monetizable Social Business Intelligence for the Wine industry

VinTank, the premiere brain trust of direct-to-consumer relationships in the wine industry, has rebranded Cruvee as "Social Connect" The splash page says:

Small Artisans Step up to the Pouring Tables

Twenty-five retails stores in Calistoga, California opened their doors to "Cheers to Taste" on September 7, 2001 and hosted the pouring tables of wineries from all over Napa County.

Cabernet rolling south of the Pyrenees

On September 1, 2011 at #Napa #CabernetDay Tasting Sessions in the Marriott, a question arose about where Cabernet Franc is grown and used in wine.

Yannick Amirault Saint Nicolas de Bourgueil 2009 Cabernet Franc Les Malagagnes

Presentation on "The Cabernet Franc of the Loire Valley" for global #CabernetDay at the Napa Marriott on September 1, 2011 by Deborah Parker Wong The event was organized at this location by Bakas Media.

Yannick Amirault Saint Nicolas de Bourgueil 2009 Cabernet Franc Les Malagagnes (srp $30 U.S.), is on the north side of the Loire River.

Tasteup at Inspiration Winery

The Sonoma County (#soco) Wine Industry organization and Facebook Monthly, organized by William Allen (aka @SonomaWilliam) convened on 8-30-2011 in the tasting room of the Inspiration Vineyard and Winery in Santa Rosa, California.

Languedoc Rising: Catherine Saint Juery 2004

Anecdotal evidence suggests that Languedoc is on the rise.

Another piece fell into my file last night, Aug. 11, 2011. Finishing up with wine at the Wireless Communications Alliance special interest group for Mobile Applications in lovely Sunnyvale (California). Organizer Gigi Wang brought a wide selection from her home cellar.

Toward a Rational Scoring System in Wine Blogging

Tom Wark, in Fermentation on July, 25, 2011, proposes a schema for measuring/scoring the quality of wine-writing. It is a starting point, rather than a final measurement system.

Mr. Wark describes reasoning for placing focus on three areas:

  • Readership
  • Commentary
  • Paid Endorsement

I would like to add some dimension and robustness to "Commentary". It should spawn discussion threads that run wide and deep, with a long tail.

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